WordPress
WordPress is at the core of our expertise at Webnorth, and we handle both small and complex projects.
We support everything from quick 2-hour support tasks and simple WordPress sites to advanced, business-critical solutions with high demands on performance, security, and scalability.
As a technically specialized agency, we develop everything from custom themes and WooCommerce solutions to headless architectures, multisite setups, enterprise integrations, and cloud hosting.
We follow modern development principles, API-first approaches, and DevOps practices to ensure that all solutions — big or small — are built to perform and grow with your business.
Below you’ll find our areas of specialization within WordPress.
Custom
WordPress Themes
A custom WordPress theme is the best choice if you’re looking for high performance, unique functionality, and long lifespan. Standard themes can be heavy, limited, and difficult to customize — but with a custom-built theme, we ensure full flexibility and maximum optimization.
At Webnorth, we develop themes using Gutenberg, ACF, and block-based solutions, ensuring a scalable, future-proof, and fast platform. Our themes are built for SEO, speed, and usability, so your website performs optimally across all parameters.
- Performance optimization – Minimal code, optimized images, and lazy loading for faster load times.
- SEO-friendly structure – Structured data and semantic HTML improve search visibility.
- Modular architecture – Easy to customize and extend without compromising stability.
- Server-side caching and optimized database queries ensure low response times.
- CDN integration reduces load times for global users.
- Automated testing and code reviews guarantee high code quality.
Yes. We develop themes with API integrations for ERP, CRM, and PIM systems, enabling seamless data management.
Multisite &
Multilingual Solutions
Companies operating across multiple brands, languages, or regions need a scalable solution that is easy to manage. With WordPress Multisite, you can manage multiple websites from a single backend—ensuring consistent branding, reduced maintenance, and better resource utilization.
We optimize multisite solutions for high performance, stability, and SEO, enabling them to handle large volumes of traffic and complex content management.
- Centralized administration – Manage all sites from a single login, streamlining workflows.
- Resource sharing – Shared themes, plugins, and users reduce duplication and server load.
- Scalability – Easily add new sites without building from scratch, ideal for growth across brands, languages, or regions.
- Redis caching and database optimization ensure fast response times across all sites.
- Automated deployment strategies allow for smooth updates and continuous improvements.
- Hreflang tags and language versioning improve SEO visibility for international audiences.
- We use WPML, Polylang, or dedicated domains/subdomains based on the project’s multilingual strategy.
- This enables both centralized management and flexible localization—ensuring consistent branding while adapting content to regional needs.
WooCommerce
WooCommerce is one of the most widely used e-commerce platforms—but as businesses grow, they often encounter performance issues, limitations in standard features, and integration challenges. To ensure a fast, stable, and scalable webshop, WooCommerce requires technical optimization and advanced integrations.
At Webnorth, we have extensive experience developing complex WooCommerce solutions. We optimize performance, build custom checkout flows, and ensure reliable integration with critical business systems. We work with headless WooCommerce, optimized databases, and advanced caching setups to ensure your webshop runs lightning-fast—even with thousands of products and high traffic loads.
- Lazy loading of products and images reduces unnecessary server load.
- Headless WooCommerce separates frontend and backend—dramatically improving load times and frontend flexibility.
- Server-side caching with Redis and Varnish ensures fast data handling and smooth navigation.
- Asynchronous database processing minimizes wait times and keeps user interactions snappy.
- Absolutely. We develop subscription-based solutions with monthly billing and auto-renewals.
- Dynamic product configurators, enabling users to customize products with live price adjustments and option selections.
- Advanced pricing logic, where discounts or prices adjust automatically based on order volume, customer type, or active subscription.
- Payment gateways: Stripe, MobilePay, Klarna, PayPal, Apple Pay, Google Pay – all fully integrated and optimized for conversions.
- ERP & PIM integrations: We sync inventory, pricing, and product data automatically between WooCommerce and systems like Microsoft
- Dynamics, SAP, or custom platforms.
- Invoicing & accounting automation via e-conomic, Billy, or Dinero, ensuring real-time financial data and seamless reconciliation.
Headless WordPress
Traditional WordPress setups can be limited when it comes to performance, scalability, and frontend flexibility. A headless WordPress solution decouples the backend (WordPress) from the frontend—allowing developers to build fast, modern user experiences using JavaScript frameworks like React, Vue, or Next.js.
With a headless architecture, WordPress serves purely as a content API, delivering data via REST API or GraphQL, while the frontend is custom-built and rendered independently. This approach results in a solution that is extremely fast, secure, and flexible, with seamless support for mobile apps, web applications, and external system integrations.
- Maximum performance – Reduced server requests and lightning-fast content rendering.
- Scalability – Handles high traffic volumes without WordPress becoming a bottleneck.
- Full design freedom – No limitations from the WordPress theme system — the UX can be 100% custom.
- Enhanced security – No direct access to the WordPress backend via the frontend.
- We use Next.js, Nuxt.js, or Gatsby.js for the frontend to deliver fast, modern user experiences.
- Content is fetched via REST API or GraphQL, ensuring flexibility and fast data delivery.
- Hosting on Vercel, Netlify, or AWS makes the solution stable, fast, and scalable.
- SEO is optimized through server-side rendering (SSR), allowing Google to index content properly.
- Yes — we build headless WordPress solutions that integrate seamlessly with mobile apps, e-commerce platforms, and ERP/CRM systems.
- We can also connect WordPress with GraphQL APIs for advanced data management.
Enterprise WordPress
Enterprise WordPress solutions require stability, security, and scalability beyond what standard WordPress installations can offer. When a company faces high traffic, complex workflows, a multisite structure, or advanced integrations, an enterprise-grade setup is essential.
Webnorth builds WordPress solutions designed to scale — ensuring 100% uptime, high security, and optimal performance. We implement CI/CD pipelines, load balancing, automated testing, and advanced hosting environments, enabling the solution to handle millions of monthly visitors without issues.
- High performance – Load balancing, caching layers, and database optimization ensure fast response times.
- Enterprise-grade security – GDPR compliance, firewalls, DDoS protection, and zero-trust security models.
- Multi-server setup – Autoscaling and failover mechanisms ensure maximum uptime.
- Advanced integrations – API-based connections with ERP, CRM, and PIM systems.
- CI/CD pipelines enable automated deployments with zero downtime.
- Load balancing and autoscaling distribute traffic efficiently, even under heavy loads.
- Zero-trust security models protect against cyber threats and attacks.
- Microservices architecture allows individual components to be isolated and optimized independently.
- Centralized management – A unified dashboard for handling multiple brands, language versions, and domains.
- Resource optimization – Shared theme and plugin structure keeps the system lightweight and fast.
- High performance – Multisite architecture is optimized with caching, load balancing, and automated deployments.
- Scalability – Easily add new sites as the business grows without setting up new systems from scratch.
- Access control – Role-based permissions across sites simplify team-specific access and governance.
Plugins
Plugins extend the functionality of WordPress, but standard plugins are often heavy, inflexible, or not perfectly suited to a company’s specific needs. Custom-developed plugins allow for unique features, better performance, and deep integration with external systems.
At Webnorth, we build lightweight, high-performance plugins tailored to specific business processes, API integrations, and automation. We ensure they are optimized, easy to maintain, and scalable — so your WordPress solution stays fast, secure, and stable.
- Higher performance – Minimizes reliance on heavy third-party plugins.
- Tailored functionality – Built specifically to match your business needs.
- Easy maintenance – Clean, well-documented code ensures straightforward updates.
- Optimized code and caching reduce server load and improve speed.
- API-first architecture enables flexibility and long-term maintainability.
- Automated testing and security scans protect against vulnerabilities.
Yes — we develop custom plugins for ERP, CRM, PIM, and payment gateway integrations.
APIs & Integrations
For companies with complex digital ecosystems, integrations are essential. WordPress should not operate in isolation — it must serve as a central, API-driven hub within your system architecture.
At Webnorth, integrations are a core specialty. We design and implement solutions where WordPress communicates in real-time with systems like ERP, CRM, PIM, DAM, marketing automation tools, and payment gateways. This leads to more automation, fewer manual tasks, and a far more efficient digital setup.
We work with REST APIs, GraphQL, and webhooks, ensuring data consistency through authentication, error handling, and performance optimization. Integrations are documented, monitored, and continuously updated — as part of the technical infrastructure.
Whether we build the integration from scratch or take over existing setups, we take full responsibility for ensuring data flows quickly, securely, and reliably — even under heavy load.
What are the benefits of API integrations in WordPress?
- Automation – Eliminates the need for manual data entry.
- Scalability – Enables system expansion without compromising WordPress performance.
- Flexibility – Can connect with virtually any software through APIs.
- OAuth 2.0, JWT authentication, and API gateways protect against unauthorized access.
- Rate limiting and failover mechanisms ensure stability during peak loads.
- Automated testing ensures integrations remain reliable over time.
We tailor the architecture based on system requirements, using REST, GraphQL, or webhooks depending on the use case. We integrate with a wide range of platforms, including:
- ERP systems: SAP, Microsoft Dynamics, NetSuite, Uniconta
- CRM systems: HubSpot, Salesforce, Pipedrive
- PIM and DAM systems: Akeneo, Cloudinary, Bynder
Migration & Upgrades
Many companies are stuck with outdated WordPress installations or closed CMS platforms that limit flexibility and slow down development. A professional migration is about more than just copying content — it’s about preserving SEO, ensuring data integrity, and upgrading to modern technology without compromising stability or performance.
At Webnorth, we carry out controlled migrations from systems like Drupal, Joomla, Magento, Umbraco, Shopify, and custom platforms to WordPress. We ensure that content, users, integrations, and URL structures are preserved — while functionality is rebuilt in a better and more scalable architecture.
We use staging environments, automated scripts, and thorough testing to ensure a smooth, downtime-free migration — resulting in a new platform that’s faster, more secure, and easier to maintain.
We also upgrade older WordPress setups by rewriting themes, optimizing databases, replacing outdated plugins, and updating the PHP version — making sure your solution is technically robust for years to come.
- Migration is carried out in a staging environment, allowing everything to be tested before going live.
- Automated scripts ensure accurate and consistent data conversion.
- SEO redirects and metadata preservation protect search engine rankings and organic visibility.
- We use OAuth 2.0, JWT authentication, and API gateways to secure data transfers.
- Rate limiting and failover mechanisms ensure stability and performance during peak loads.
- Automated testing validates that API integrations remain reliable and functional throughout the process.
Absolutely. We modernize older WordPress setups by:
- Rewriting outdated themes and templates
- Optimizing the database structure
- Replacing legacy plugins with scalable alternatives
- Updating to the latest PHP version for better performance and security
Performance & Security
A fast and secure WordPress site isn’t just important for user experience — it’s critical for conversions, SEO, and overall credibility. Slow pages cost traffic and customers, while security vulnerabilities can lead to data breaches, downtime, or loss of business-critical information.
At Webnorth, we take a systematic approach to performance optimization and cybersecurity — not just meeting modern standards, but exceeding them. We implement server-side caching, CDN integration, lazy loading, script minification, and database optimization to ensure fast load times, even under heavy traffic.
At the same time, we apply a zero-trust security model, where every component and access point is strictly controlled. We follow industry best practices in firewalls, authorization, login protection, and security scanning — with continuous monitoring and proactive alerts to keep your site protected at all times.
- We implement server-side caching using technologies like Redis and Varnish, storing dynamic content so it can be delivered instantly without repeated database queries.
- We use lazy loading and script optimization, ensuring images and third-party code are only loaded when needed — reducing page weight and load time.
- We set up CDNs such as Cloudflare and Fastly to deliver content from servers close to the end-user, reducing latency and offloading your hosting environment.
- We conduct performance audits and testing on a regular basis to identify and resolve bottlenecks.
- We configure Web Application Firewalls (WAF) and bot detection systems to block malicious traffic and prevent brute force, SQL injection, and XSS attacks.
- We use two-factor authentication (2FA) and login attempt limiting to ensure that only authorized users gain access, effectively blocking brute force attacks.
- We perform automated malware scans and regular penetration tests to detect and eliminate vulnerabilities proactively.
- We manage access control and user roles, restricting access to sensitive data based on specific user permissions.
- We use real-time monitoring of server load, load times, and response times on key endpoints, enabling quick response to anomalies.
- We configure automated alert systems that detect unusual behavior, suspicious traffic, or sudden spikes in resource usage.
- We utilize log analysis and intrusion detection, giving us full traceability of attack attempts and allowing us to respond before damage is done.
- Monitoring setups are tailored to your needs — from basic uptime tracking to advanced DevSecOps configurations.
Maintenance & Optimization
A professional WordPress solution shouldn’t just perform well at launch — it needs to remain stable, secure, and optimized every single day. Technical debt, outdated plugins, and missed security updates are among the most common causes of downtime, compromised security, and poor performance.
At Webnorth, we offer proactive maintenance, taking full responsibility for keeping your solution technically up to date, secure, and optimized for both performance and SEO. We use staging environments, automated update workflows, and continuous monitoring, allowing us to deploy updates without downtime — and with complete control.
We combine ongoing maintenance with proactive technical improvements — including code and performance audits, SEO adjustments, and database enhancements — to ensure your platform stays in top shape. Read more about our service and hosting agreement.
- Without ongoing updates, the risk of hacks, crashes, and compatibility issues increases significantly.
- Technical debt builds up quickly in WordPress — outdated plugins, PHP versions, and database issues can slow down your site and damage the user experience.
- Maintenance ensures that security vulnerabilities are patched, new features can be implemented smoothly, and your site stays compatible with modern browser and server technologies.
- Performance impacts SEO, user experience, and conversions — even minor speed issues can result in higher bounce rates and lower search rankings.
- New plugins and features may affect load times, image sizes, server resources, and data requests — which is why performance needs to be continuously measured and adjusted.
- Google frequently updates its Core Web Vitals and SEO signals, requiring constant technical attention to maintain visibility and speed.
- Optimization isn’t just technical — it’s a strategic investment in business outcomes.
- All updates are carried out in a staging environment, where we test functionality, design, and integrations before deployment.
- We use CI/CD processes and rollback features, so we can always revert to a working version if needed.
- For major updates, we conduct visual regression tests and technical health checks to catch any issues before going live.
- Updates are carefully planned and communicated, ensuring zero downtime and no disruption to your users or business.
Scaling & Cloud Hosting
A WordPress site shouldn’t just work — it should be built to grow. When traffic increases, integrations multiply, and the system becomes business-critical, standard hosting is no longer enough. At Webnorth, we develop modular and scalable WordPress solutions where infrastructure and hosting play a key role in ensuring high performance, stability, and long-term growth.
We work with cloud hosting on Google Cloud, containerization (Docker, Kubernetes), load balancing, and automated autoscaling. Your solution is hosted on our WordPress-optimized setup with the ability to scale CPU, RAM, bandwidth, and storage as needed — with zero downtime. The setup includes daily backups, server monitoring, and failover mechanisms, ensuring your platform remains stable no matter how much traffic it receives.
Your solution is monitored and maintained directly by our in-house DevOps team, who are also actively involved in our development projects and service agreements. This ensures fast response times and a single point of responsibility — without the need to involve external providers.
- We use load balancing to distribute traffic across multiple instances, preventing any single server from becoming overloaded.
- Autoscaling automatically increases server resources during high traffic peaks and scales them back down when demand drops — ensuring both stability and cost efficiency.
- Server monitoring and failover detection trigger alerts and automated failover mechanisms, resolving issues proactively — often before users even notice.
- Hosting is done on our Google Cloud servers with a low CO₂ footprint, located in Helsinki, with a separate backup location in another country for added security.
- Our standard configuration includes: 2 CPU Cores, 4 GB RAM, 100 GB monthly bandwidth, and 40 GB storage.
If more resources are needed, you can upgrade with additional CPU, RAM, or storage (see pricing in the service agreement). - WordPress runs in a container-based setup, isolating services for easier scaling and maintenance.
- CDNs (Cloudflare, Fastly) and server-side caching reduce response times globally and protect against DDoS attacks.
- We work with CI/CD pipelines and GIT, allowing for controlled deployments and easy rollbacks when needed.
- You get access to a dedicated service and DevOps team who continuously monitor and optimize your solution.
- We offer daily backups and a 24/7 emergency hotline — ensuring your business never stands still.
- All operations, maintenance, and infrastructure are managed in-house, giving you a single point of contact and full accountability.
- We conduct annual evaluations and ongoing strategic meetings to review performance, traffic loads, and scaling opportunities — keeping your setup ready for future growth.